Eye Own a Business
Eye Own a Business
Eye Own a Business Podcast
Build an optometry practice and life you love! Eye Own a Business teaches independent ODs how to grow a thriving practice while wearing the hats of both a doctor and a business owner. Tune in as Dr. Steve Vargo and his guests guide you with the tools and strategies you need to build the practice of your dreams, one step at a time. Eye Own a Business is brought to you by IDOC. Learn more at IDOC.net
Eye Own a Business Episode 8: Stop Dabbling in Dry Eye! Make it Your Specialty
Dr. Steve Vargo
September 13, 2022
 24:29 
Like many specialty services, a lot of ODs “dabble” but fail to make a service like Dry Eye a meaningful part of their practice. From a clinical and financial standpoint, dry eye has tremendous potential, but a lot of ODs are standing on the sidelines while doctors like Dr. Cohen are going all in and reaping the benefits!   It takes time, effort and money to get where Dr. Cohen is, but the important thing is just to get started. In this episode, we hit the fundamentals of launching a dry eye specialty. Stop dabbling and start building. 
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Dr. Steve Vargo
Practice Management Consultant
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