HOW TO USE FACEBOOK TO INCREASE ONLINE REFERRALS

Facebook maintains its top spot amongst social media channels in 2019, particularly among people ages mid-thirties to early sixties in the United States. Facebook is designed to encourage people to connect with the people they know in their “real” lives – friends, classmates, neighbors, family – and these are the people we’re most apt to ask for recommendations on service providers and healthcare. This is a key reason it’s important not to ignore Facebook in your optometry practice marketing