Optical Inventory Management: How To Incorporate Eyewear Trends Into Your Optical Practice

More and more, eyewear is becoming a fashion item. When patients have ongoing, easy access to contact lenses and the cost of corrective eye surgery continues to fall, there are only a few reasons to continue to wear frames, one of those reasons being fashion. The optical is the place where fashion and healthcare comingle, and when managed successfully, can contribute to the lifestyle and overall success, and happiness, of the patient, the staff, the practice, and the owner/Optometrist. Here, we'll delve into why eyewear trends matter and explore effective strategies for incorporating them into your optical.